Nick Halstead
Nick Halstead, CEO, March 31st

Decentralization has meant many services now let you follow a whole range of feed content and often times comment on it. The problem? That conversation is wrapped around that particular service and not around the original content.

On the 20th of March ReadWriteWeb stated The conversation Has Left the Blogosphere and only yestarday Loic Le Meur repeated the same desire of getting the conversation back to his blog.

We have been quietly building a platform for joining-the-dots of comments around the blogosphere. And today we announce (and very soon launch) a version of fav.or.it that makes it second nature to have a conversation that is centralized back around the blog.

Conversation Tracker

fav.or.it now as part of it’s core interface has a ‘conversation tracker’ that realtime shows what posts you have commented upon before and now have replies that you may want to respond to. It is a simple matter of a single click to see the replies and then reply back again.

Why is this so important? The conversation happens ‘On the blog’ – fav.or.it is unique that all the comments that our users post go back to the source of the original content.

The video below demonstrates how it all works in practice.

API

We recently announced an API that allowed access to a limited set of abilities that leveraged the fav.or.it core framework of sending comments to blogs. The second phase of the API will soon be launched that allows any external service to make use of our conversation tracking and in conjunction with the current abilities allow users to take part in the global blog conversation from any application or website.

Features and Release

The conversation tracker for beta users on Wednesday morning (UK time).

In this update are a whole load more, in fact more than I could cover in this post but here is a quick bullet point list of the major changes.

  • New Subscription Interface (pictured in video)
  • Integration with FriendFeed (to share items)
  • All new import system (much simpler)
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